Bollywood director Aanand L Rai is embroiled in a major legal battle with Eros International Media Ltd, one of India’s leading film production and distribution companies, over alleged misuse of intellectual property linked to the 2013 romantic drama Raanjhanaa. Eros has filed a commercial lawsuit seeking ₹84 crore in damages, claiming that Rai and his production banner unlawfully projected Tere Ishk Mein as a “spiritual sequel” to the earlier hit — a move the studio says violated copyrights and trademarks it owns.
Eros Alleges Copyright and Trademark Violations
In its complaint filed in the Bombay High Court, Eros International Media Ltd claims exclusive ownership of the Raanjhanaa franchise’s intellectual property — including copyrights, registered trademarks, character rights, dialogues, and sequel or remake entitlements. According to the company, promotional materials for Tere Ishk Mein — which released in November 2025 — suggested an unauthorized link to Raanjhanaa, leveraging the goodwill and popularity of the earlier film without proper permission.
Eros highlighted elements in the film’s teaser and marketing strategy that referenced Raanjhanaa’s narrative universe, such as hashtags like “From the world of Raanjhanaa” and character name similarities, including protagonist Shankar in Tere Ishk Mein echoing Raanjhanaa’s Kundan Shankar. The studio argues that these connections could mislead audiences and improperly benefit from rights it exclusively controls.
The lawsuit also names several other parties alongside Rai’s production house Colour Yellow Media Entertainment LLP, including writer Himanshu Sharma, music and film label T-Series, and Netflix Entertainment Services India LLP, pointing to the multifaceted nature of film financing, production, and distribution in such disputes.
Aanand L Rai Downplays the Controversy
Responding to the lawsuit in media interviews, Rai described the dispute as a common industry issue and suggested it should be left to legal professionals to resolve. He told reporters that such disagreements “are a part of life” in business and production, and indicated that he did not see the matter as particularly serious.
While acknowledging the legal challenge, Rai refrained from detailed public comment on the substance of Eros’s claims, emphasizing instead that these matters occur frequently in the film business and should be addressed through proper legal channels.
Background on Tere Ishk Mein and Its Reception
Tere Ishk Mein, directed by Aanand L Rai and starring Dhanush along with Kriti Sanon, is billed as a standalone romantic drama with thematic echoes of Rai’s earlier work Raanjhanaa. Released in theaters on 28 November 2025, the movie performed well commercially and continues to draw attention, now amplified by the ongoing legal challenge.
Although promoted by some as having a spiritual or emotional link to Raanjhanaa, industry analysts and audiences have debated whether such associations are substantive or primarily promotional in nature. The controversy underscores tensions that can arise when films occupy similar creative spaces or seek to evoke earlier successes.
Broader Industry and IP Implications
Beyond this single dispute, the case highlights broader questions around intellectual property rights in Indian cinema, particularly in an era of brand extensions, spiritual sequels, and marketing strategies that often blur lines between distinct creative works. As films increasingly draw on expansive narratives and shared motifs, studios are more vigilant in protecting their franchises and legal entitlements.
Legal experts suggest that this lawsuit could set important precedents for how “spiritual sequel” positioning is regulated in marketing and promotional practices — especially with studios asserting tighter control over characters, dialogue, and trademarked film elements.
What’s Next in the Legal Battle
The Bombay High Court is expected to hear arguments from both sides as the case proceeds. For now, Eros International’s ₹84 crore claim underscores the high stakes involved when intellectual property intersects with creative expression and commercial promotion. Filmmakers, studios, and audiences alike will be watching closely as this high-profile lawsuit unfolds and potentially reshapes industry standards for future films.
